Difficulties to penetrate the US Market

By | July 16th, 2017|Categories: Internationalization|Tags: , |

In the last five years, many European companies have watched the US market as an opportunity for sales growth and profitability. However, according to recent statistics from the National Association of Venture Capital (NVCA), less than 5% of these companies are successful in earning revenue and market share during their first year. Interestingly, an even smaller [...]